Digital Paid Marketing Strategy
for Non-profit Outpatient Therapy Program

When COVID-19 made in-person referrals impossible,
community therapists reached families in need
despite shelter in place mandates.
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Generate leads for Outpatient Therapy & increase awareness of remote therapeutic services
My Role:
Creative direction, overall vision, strategy, proposal, creative direction, messaging, stakeholder and vendor management, development, reporting, marketing management, and optimization
Client:
Morrison Child and Family Services
Team:
Development Director: Deanna Kavanaugh
SEO, Placement, & Reporting: Adperance
Videography: Zach Putnam
Exploration





Final Visuals





Video
Outpatient Telehealth Services: Evergreen Program Spotlight
My Role:
Creative direction & production coordination
Videography and Editing by Zach Putnam
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