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Creative Video Strategy
for Community Credit Union
A growing credit union
launches distinctive video campaigns
into a sea of viewers predisposed to click away.
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Generate leads for financial products & services
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Convey tailored value propositions
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Increase brand awareness
My Role:
Creative direction, strategy, messaging, pre-production, filming & animation, editing, post-production, campaign management, optimization
Client:
Rivermark Community Credit Union
Team:
Marketing Director: David Nobel
Exploration
Final Visuals
Video
Rivermark Community Credit Union Video Ads: YouTube Preroll & OTP
My Role:
Creative direction, script, stop motion animation, & editing
Footage by iStock & Storyblocks
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